Network Centric Innovation
12.12.2007
Written by: Gustav Plato
Are you behind the curve?
Network-centric innovation is one is one of the fastest moving business model disrupters in many years. What we are seeing is that the world’s largest firms, like IBM and Proctor and Gamble (P&G), as well as emerging and medium sized firms, are moving away from purely internally driven innovation. They are accelerating their efforts in forging new business models by expanding their use of external partners (individuals or companies). They are “plugging in to the network




